The Outdoor Playtime Awards 2019 are back and more passionate than ever, it is a great opportunity to raise brand awareness for outdoor toys in the run into the summer holidays. We’ll be shouting loud about all our entrants as we approach our awards final which will see the spotlight thrown onto ten toys, each one crowned champion in their category.
Every toy entered will be put through its paces at a dedicated event by over 50 Toyminators aged 5-14 in our outdoor play space.
Organised by industry experts at Toyology, the Outdoor Toy Awards have secured a media partnership with DC Thomson Media. Through their 110% gaming and Sweet magazines the Outdoor Toy Awards will reach an even wider audience with competitions and content on their pages in the issues running into the summer holidays as well as activity on social channels.
“We’re thrilled to be part of this outdoor adventure for the second year after a very successful first year” says Kirsty Matthews, Head of magazine marketing at DC Thompson. “Getting kids outdoors and active and having loads of fun is totally aligned with the messages from our magazines, we’re hoping to get a trampoline installed in the offices soon!”
To further enhance online and social media reach the awards are working alongside Kidzcoolit where regular updates on award entries will be posted in the approach to the awards day. The Kidzcoolit website and newsletter will also be utilised to keep outdoor play front of mind to their legions of readers with a competition to celebrate the end of the OTA19 adventure.
Brand owner Nick at Kidzcoolit said “‘In 2018 the U.K. had glorious summer weather perfect for outdoor fun and I’m feeling quietly confident that 2019 will be just as stunning”
The Outdoor Playtime awards final will be live-streamed on the day over Facebook and Twitch, a video created celebrating the day and winners and runners-up revealed well ahead of the school summer holidays. “We hope this’ll all assist in offering guidance for the ideal outdoor toys for parents to pick to get kids up and active in the holidays” said Peter Jenkinson, organizer of the awards.
To get your brands involved visit the website at www.theoutdoortoyawards.co.uk
The Categories :
Climbing and Adventure – Sport and Splash Fun – Outdoor Games – Flying Toys
Ride On – Trampolines – Pre-School – Outdoor Play – Battle & Blaster Toys
Houses, Tents & Hideaways – Science and Nature
Open for entry – 18th March
For more information contact
Peter@toyology.co.uk – 07504 023373